Visual identity for the “Association of Winemakers and Winemakers of the Serrania de Ronda”. A proposal of visual identity that aims to represent two key elements, Serrananía de Ronda and it’s wine culture.
Serranía de Ronda is a region in the western part of the province of Malaga, Andalusia, Spain.
For the concept of this identity, it was developed a logo with an architecture of Ponte Nova bridge in combination with the wine produced in this place. The color scheme used refers to a more earthy, classical style, for being an identity of winemakers.
An image was proposed that conveyed timeless elements with a modern touch.
Associated with the identity of this project, it was also worth highlighted the development of packaging and graphic design, contributing to a full communication of this association of Winemakers and and the Serrania de Ronda location.
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