Visual identity project for Rodatex Decorations brand.
It represents a family business specialized in the interior design business.
Our challenge was to create a new image about in a contemporary context. A new communication that expressed at the same time,
the legacy of more than 20 years allied to a current image.
We enrich this project by making this brand, top of choice in the interior decoration sector.
In this visual identity project for interiors, as a solution, we’ve created a logo that was timeless for the brand. With the start date of Rodatex, as well as its business sector. Choosing two different colours in order to communicate Rodatex in a classic contemporary style.
It has been included in this identity, a pattern to representat the variety with the brand applies. As a solution, we’ve made an identity that communicates according to Rodatex audience, narrowing the brand’s relationship with its customers. Through a renewed image, firming the values of trust and credibility to Rodatex, in its business sector.
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